Coaches: What’s Your First 90-Day Plan—and Are You Ready to Lead?

"Failing to prepare is preparing to fail." - John Wooden I’m currently doing some consulting work with a small college on the West Coast, helping them build a brand-new athletics department—including…

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Why Are You Wasting Your Recruitment?

“Our doubts are traitors, and make us lose the good we oft might win, by fearing to attempt.” — William Shakespeare My brain makes everything hard. I have a little ADHD. I…

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Re-Evaluating College Recruiting: What Every Family Needs to Understand Right Now

"The grass is not, in fact, always greener on the other side of the fence. No, not at all. Fences have nothing to do with it. The grass is greenest…

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🎁Three Christmas Presents Every Recruit Should Give

As a student-athlete, Christmas break can feel like a pause button—no games, fewer practices, and a little space to breathe. But recruiting doesn’t slow down just because the calendar does.…

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